Help Center

Create a Broadcast

Last Update: August 20, 2025

A Broadcast is a one-time message sent to a specific list of subscribers at a scheduled time.

To create a Broadcast in Send:

  1. From WP Admin, navigate to Send
    Create mailing lists 1 send dash
    This opens Send.
  2. On the Send panel, open the Broadcasts tab. 
    Create a Broadcast 2 Screenshot 2025 07 22 at 15.12.30
  3. Click Create a broadcast.
    Create a Broadcast 4 Screenshot 2025 07 16 at 13.49.56
  4. Select a list from the dropdown and click Continue.
  5. Choose a Broadcast type
    • Email Broadcast
    • SMS Broadcast (Coming soon)

      Create a Broadcast 8 Screenshot 2025 07 16 at 13.56.11 1
  6. Under “Broadcast name” Give the broadcast a name and click Continue.
    Create a Broadcast 10 broadcast
  7. Under “Create content” click Choose template.
    Create a Broadcast 12 choose
  8. Now, create content for the broadcast. Choose to edit an existing template from the Template Gallery) or create one from scratch.
    Create a Broadcast 14 Screenshot 2025 07 16 at 14.17.34
  9. Once you’ve filled in a template or created one, click Save at the top of the page.
    Create a Broadcast 16 flash sale
  10. Review the content once more, and click Continue.
  11. Define the sender. Enter the following information:
    • Subject line
    • Sender name
    • Sender email

      Note: You can customize the Sender Name separately from the Sender email
      Create a Broadcast 18 detach
  12. Click continue.
    Create a Broadcast 20 sender
  13. Under “Review Broadcast”, double-check the information you entered, and click Continue.
    Create a Broadcast 22 broadcast review
  14. Schedule a time:
    • To schedule for later: Select Schedule for later and choose an exact date and time. Then click Schedule for later.
      Create a Broadcast 24 Screenshot 2025 07 20 at 15.20.18
    • To send now: Select Send now and click Send now to send the broadcast immediately.
      Create a Broadcast 26 Screenshot 2025 07 20 at 15.20.24
  15. A prompt appears to inform you of how many of your subscribers are subscribed to receive marketing emails.
    • If needed, select Save draft & view contacts to check who is subscribed for marketing emails, or you can click Publish anyway to send the broadcast. 
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