In this guide, we’ll explore the seven best WooCommerce upsell plugins to use in 2025. We’ll dive deep into their features, pricing, and what makes each one stand out. Whether you’re a small business just starting or a large-scale enterprise, you’ll find a solution that fits your needs.
Why Upselling is a Game-Changer for Your WooCommerce Store
Before we get into the plugins, let’s briefly touch on why upselling is so crucial. At its core, upselling is about providing more value to your customers. You’re not just trying to make a bigger sale; you’re helping them make a better purchase. This approach has several key benefits:
- Increased Average Order Value (AOV): This is the most direct benefit. By encouraging customers to spend a little more, you increase the average amount of each transaction.
- Enhanced Customer Experience: When done right, upselling can feel like a personalized recommendation. You’re showing customers that you understand their needs and are helping them find the best possible solution.
- Improved Customer Loyalty: By providing value and a great experience, you’re more likely to turn one-time buyers into loyal, repeat customers.
- Higher Profit Margins: Upselling to existing customers is often more cost-effective than acquiring new ones. You’ve already done the hard work of getting them to your store; now you just need to maximize the value of their purchase.
Now, let’s look at the plugins that can help you achieve these benefits.
1. Send by Elementor
Send by Elementor is more than just an upsell plugin; it’s a complete marketing automation platform designed to work seamlessly with WooCommerce. While it offers robust email and SMS marketing features, its automation capabilities make it a powerhouse for creating sophisticated upsell funnels.
Key Features
- Advanced Segmentation: Send by Elementor allows you to segment your audience based on their purchase history, browsing behavior, and more. This means you can create highly targeted upsell offers that are more likely to convert.
- Post-Purchase Upsells: One of the most effective ways to upsell is after the initial purchase. With Send by Elementor, you can create automated email sequences that offer relevant products to customers who have just made a purchase.
- One-Click Upsells: Reduce friction and make it easy for customers to accept your upsell offers. With one-click upsells, customers can add a product to their order without having to re-enter their payment information.
- A/B Testing: Not sure which upsell offer will perform best? Send by Elementor’s A/B testing feature lets you test different offers, headlines, and even email designs to see what resonates with your audience.
- Detailed Analytics: Track the performance of your upsell campaigns with in-depth analytics. See how many people are opening your emails, clicking your offers, and making a purchase.
Pricing
Send by Elementor offers a tiered pricing structure based on the number of contacts you have. Plans start at $4.99/month for up to 500 contacts and go up from there. This makes it an affordable option for businesses of all sizes.
Why It’s a Top Choice
Send by Elementor stands out because it’s a comprehensive solution. You’re not just getting an upsell plugin; you’re getting a full suite of marketing tools that can help you grow your business. Its deep integration with WooCommerce and powerful automation features make it an excellent choice for anyone serious about upselling.
2. WooCommerce One-Click Upsells by BuildWooFunnels
As the name suggests, BuildWooFunnels specializes in creating sales funnels for WooCommerce. Their One-Click Upsell plugin is a popular choice for store owners looking to add post-purchase upsells to their checkout process.
Key Features
- Unlimited Funnels: Create as many upsell funnels as you want. This is great for stores with a wide range of products.
- Pre-built Templates: Get started quickly with a library of pre-built templates for your upsell offers.
- Dynamic Offers: Show different upsell offers based on the products in the customer’s cart, the cart total, or even the customer’s purchase history.
- In-depth Analytics: Track the performance of your funnels with detailed analytics. See your conversion rates, revenue generated, and more.
- Seamless Integration: The plugin integrates seamlessly with the WooCommerce checkout process, providing a smooth experience for your customers.
Pricing
BuildWooFunnels offers a few different pricing tiers. The Funnel Builder plan, which includes the one-click upsell feature, starts at $199/year for a single site license.
Why It’s a Top Choice
BuildWooFunnels is a great option for those who want to focus specifically on creating sales funnels. Its user-friendly interface and powerful features make it easy to create effective post-purchase upsell offers.
3. YITH WooCommerce Frequently Bought Together
Inspired by Amazon’s “Frequently Bought Together” feature, this plugin from YITH is a simple yet effective way to encourage customers to add more items to their cart.
Key Features
- Easy Setup: The plugin is easy to set up and configure. You can quickly add “Frequently Bought Together” sections to your product pages.
- Customizable Layout: Choose from a few different layouts for your “Frequently Bought Together” section. You can also customize the colors and text to match your brand.
- Discount Incentives: Encourage customers to purchase the bundled products by offering a discount.
- Widget Support: Add the “Frequently Bought Together” section to your sidebars or other widgetized areas of your site.
Pricing
YITH offers a free version of the plugin with basic features. The premium version, which includes more customization options and features, starts at €69.99/year for a single site license.
Why It’s a Top Choice
This plugin is perfect for store owners who want a simple, set-it-and-forget-it solution. It’s a great way to increase your AOV without having to create complex funnels or campaigns.
4. Iconic Sales Booster for WooCommerce
Iconic Sales Booster is another all-in-one solution that offers a variety of upselling and cross-selling features. It’s designed to help you increase your AOV at every stage of the customer journey.
Key Features
- Pre-Purchase Upsells: Offer upsells directly on the product page or in the cart.
- Post-Purchase One-Click Upsells: Add one-click upsells to your checkout process.
- “Frequently Bought Together” Sections: Create Amazon-style “Frequently Bought Together” sections on your product pages.
- Order Bumps: Add a small, impulse-buy offer to your checkout page.
- A/B Testing: Test different offers to see what converts best.
Pricing
Iconic Sales Booster starts at $129/year for a single site license. This includes all of the features mentioned above.
Why It’s a Top Choice
Iconic Sales Booster is a versatile plugin that offers a wide range of features. It’s a great choice for store owners who want to experiment with different types of upsell offers.
5. CartFlows
CartFlows is a powerful sales funnel builder for WordPress and WooCommerce. It allows you to create custom checkout pages, one-click upsells, and more.
Key Features
- Drag-and-Drop Funnel Builder: Create complex sales funnels with a user-friendly drag-and-drop interface.
- Pre-built Templates: Choose from a library of pre-built templates for your funnels.
- One-Click Upsells and Downsells: Add one-click upsells and downsells to your funnels.
- Cart Abandonment Tracking: Track and recover abandoned carts with built-in automation features.
- A/B Testing: Test different elements of your funnels to optimize for conversions.
Pricing
CartFlows offers a free version with limited features. The pro version, which includes all the features, starts at $299/year.
Why It’s a Top Choice
CartFlows is a great option for those who want to build highly customized sales funnels. Its flexibility and powerful features make it a popular choice among advanced WooCommerce users.
6. Beeketing for WooCommerce
Beeketing is a suite of marketing automation tools for e-commerce stores. Their WooCommerce plugin includes a variety of features to help you increase sales, including upsells, cross-sells, and more.
Key Features
- AI-Powered Product Recommendations: Beeketing uses AI to recommend the most relevant products to your customers.
- Upsell and Cross-Sell Pop-ups: Create pop-ups that offer upsells and cross-sells to customers as they browse your store.
- Sales Countdown Timers: Create a sense of urgency and encourage customers to buy now with countdown timers.
- Email Marketing Integration: Integrate with popular email marketing platforms to create automated follow-up campaigns.
Pricing
Beeketing offers a variety of apps, each with its own pricing. Some apps are free, while others have a monthly subscription fee.
Why It’s a Top Choice
Beeketing’s AI-powered product recommendations are what set it apart. If you have a large product catalog, this feature can be a game-changer for your upsell strategy.
7. WooCommerce Checkout Add-Ons by SkyVerge
This plugin from SkyVerge allows you to add extra options to your checkout page. While not a traditional upsell plugin, it can be used to offer add-ons and services that increase your AOV.
Key Features
- Add Custom Fields to Your Checkout Page: Add free or paid add-ons to your checkout page.
- Conditional Logic: Show or hide add-ons based on the products in the customer’s cart.
- Variety of Field Types: Choose from a variety of field types, including text boxes, dropdowns, and checkboxes.
- Fixed or Percentage-Based Pricing: Set a fixed price for your add-ons or charge a percentage of the cart total.
Pricing
The plugin costs $79/year for a single site license.
Why It’s a Top Choice
This plugin is perfect for businesses that offer services or add-ons, such as gift wrapping, extended warranties, or rush shipping. It’s a simple yet effective way to increase your AOV.
Key Takeaways
- Upselling is a powerful strategy for increasing your AOV and revenue.
- There are many great upsell plugins available for WooCommerce, each with its own unique features and strengths.
- Send by Elementor is a comprehensive solution that offers advanced segmentation and automation features.
- BuildWooFunnels and CartFlows are great for creating sophisticated sales funnels.
- YITH WooCommerce Frequently Bought Together and Iconic Sales Booster offer simple yet effective ways to increase your AOV.
- Beeketing uses AI to provide personalized product recommendations.
- WooCommerce Checkout Add-Ons is perfect for businesses that offer services or add-ons.
Frequently Asked Questions (FAQs)
What is the difference between upselling and cross-selling?
Upselling is the practice of encouraging customers to purchase a more expensive version of a product or an upgrade. For example, if a customer is looking at a 13-inch laptop, you might upsell them to a 15-inch model with a faster processor.
Cross-selling, on the other hand, is the practice of recommending related or complementary products. For example, if a customer is buying a camera, you might cross-sell them a memory card, a camera bag, and a tripod.
When is the best time to offer an upsell?
There are a few different times you can offer an upsell:
- Pre-purchase: This is when you offer an upsell on the product page or in the cart, before the customer has made a purchase.
- Post-purchase: This is when you offer an upsell after the customer has completed their purchase. This is often done via email or on the thank you page.
- During checkout: You can also offer an upsell as part of the checkout process. This is often called an “order bump.”
The best time to offer an upsell will depend on your products and your customers. It’s a good idea to test different approaches to see what works best for your store.
How can I make my upsell offers more effective?
Here are a few tips for creating effective upsell offers:
- Make them relevant: Your upsell offers should be relevant to the product the customer is already interested in.
- Offer real value: Your upsell should offer real value to the customer. Don’t just try to sell them something more expensive for the sake of it.
- Don’t be pushy: Your upsell offer should be a gentle suggestion, not a hard sell.
- Use social proof: Show customers what other people have bought or what’s popular.
- Create a sense of urgency: Use countdown timers or limited-time offers to encourage customers to act now.
By following these tips and using the right plugin, you can create a powerful upsell strategy that will help you grow your WooCommerce store.
